What used to cost €45,000
now costs €9,500.
Honest numbers. Open assumptions.
One calculation, stated openly: what a typical business app costs at Western and Slovak agencies, what it costs from us — and which assumptions the numbers stand on.
1. Efficiency Multipliers (AI vs. Traditional)
What the research actually measured — and what is our own arithmetic. Sources below; our assumptions stated openly.
Coding Velocity
In a controlled experiment, developers with an AI pair-programmer finished the task 55.8% faster. [1]
Productivity Potential
McKinsey's estimate of generative AI's impact on software engineering — a potential share of current annual spending, not a guaranteed saving. [2]
Deployment Speed
Our own estimate from delivered projects — not an industry statistic.
2. Development Cost Benchmarks (2025)
Comparison for a standard custom business app (e.g., reservation system or attendance tracker).
How we get to €45k — our calculation:
- •Rate logic: Western EU agencies (UK, DE, NL) commonly charge €120–€160/hr. At a 350-hour scope that is €42,000–€56,000. [3]
- •Our assumption: a 350-hour MVP scope (design + development + QA). It is the calculation's main assumption — change it and the totals move with it.
- •Our advantage: AI tooling automates roughly half of the manual coding in our workflow, so the same 350-hour scope takes us about 140 billable hours.
3. Interactive 3-Year TCO Calculator
SaaS platforms (Monday, Jira, Airtable) appear cheap initially, but per-user pricing scales aggressively. Compare the cumulative 3-year cost of a typical SaaS subscription against a one-time custom AI-accelerated build.
3-Year Summary
Total SaaS Cost
€18 900
Total Custom Cost
€12 380
Built For Your Business Reality
We replace generic platforms and unreliable generalists with purpose-built software that fits your exact workflow.
For Non-Technical Founders
Stop relying on spreadsheets and the "IT Guy"
Tax advisors, barbershops, and logistics firms shouldn't have to learn code. If you've never bought custom software because you feared a price tag in the tens of thousands, our AI process changes the math.
- Fixed-price quotes. No hourly billing surprises.
- Simple, intuitive interfaces designed for your staff.
- Full training and handover included.
For SaaS Fatigued Teams
Escape vendor lock-in and feature bloat
Paying for Monday.com or Jira but only using 10% of the features? Frustrated by lack of roadmap control? Build exactly what you need, own the IP, and eliminate per-seat licensing.
- Lower Total Cost of Ownership (TCO) past year 2.
- Custom integrations with your existing legacy systems.
- Modern tech stack (React, Node, Cloud) handed over to you.
Market data is approximate based on Central European industry averages.
Research Methodology & Sources
[1] Peng et al. (2023), "The Impact of AI on Developer Productivity: Evidence from GitHub Copilot" — a controlled experiment
[2] McKinsey & Company, "The economic potential of generative AI: The next productivity frontier" (2023)
[3] Market rates (Western EU): our market observation from public agency rate cards and outsourcing-rate overviews (UK/DACH, €120–€160/hr) — an informed estimate, not an independently verified benchmark.
[4] Market rates (CEE): our observation of Slovak and Czech software-house pricing — typically €60–€90/hr with project minimums around €20,000–€30,000.